Facebook Pixel | A helpful Illustrative Marketers Guide
Facebook Pixel
The data collected using your Facebook pixel code can help you reach the right people by targeting website visitors who have taken particular actions—such as making a purchase—or by creating ‘lookalike audiences’ who exhibit similar browsing behavior to your best customer. Ultimately, this kind of targeted advertising will help you optimize your ads for better conversions because your ads will be reaching the people who have shown they are most likely to spend money on your site.Read More »Facebook Pixel | A helpful Illustrative Marketers Guide